March For Our Lives
Kill Guns
Influenced by the stark black and white street photography of the legendary photojournalist, Arthur Weegee, we flipped the conversation on its head by depicting gruesome scenes of crimes committed by gun violence against guns.
The Key visuals
Agency:TBWA\Chiat\Day\NYC
Year: 2018
CCO: Chris Beresford-Hill
ECD: Erik Vervroegen
CD: Bastien Grisolet
Creatives: Marjorie Vardot, Louis Prenaud
Photographer: Mark Seliger